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Jennifer Schaerer

I think I had been on the job for about a month when someone started asking about editorial outlines for the books we were planning for the upcoming year. 

Books. Seriously? I was still trying to figure out how a magazine works!

Luckily for me, the team raised their collective hand and suggested an inspiring idea by Wendy Sue Anderson…our friend, regular contributor, and – as of yesterday! – brand new member of the Creating Keepsakes 2010 Dream Team.

Here's CK and PC team members having some fun with Wendy Sue.

She had noted that, while cleaning up her scrapbook room and organizing stacks of idea books, she was struck with the thought of how many of them were so similar – in concept and content. She had then started thinking about what she’d like to see in an idea book – something new and different. That’s when the concept of “a card a day” popped into her head.

The rest is history, and with the expertise of our business partners at Leisure Arts, we’ve published A Card a Day: Your Ultimate Resource for Inspiration, Design, Tips & Techniques. And it seemed only natural to ask Wendy to create the cards that would open each month of the book. By now you’ve probably already seen the sneak peek, but if you haven’t then hop to it!

Speaking of sneak peeks, Wendy and I had a hoot of a time getting our official shot for the editor’s note in the book. Switching shirts, getting close, and completely trusting the experts on the shutter-clicking side of the camera to capture the excitement we had for this fun project!

Here our photographer Symoni gets a close-up of Wendy Sue.

Then it's my turn to join Wendy Sue under the spotlight.

Here Symoni looks at the computer to see if she got a good shot.

Then Symoni joins fellow photographer Brian at the computer. Notice all the cool colored drapes and boards in the background. There's every color under the rainbow!

And here Brian picks the best picture out of the bunch. Isn't Wendy Sue photogenic?

Just because we don’t want the fun and excitement to end, we’re making a special offer for the next 36 hours — order your copy now (guess what? It’s even in stock…so hurry!) and get free shipping! Make sure you place your order by 5:00 p.m. (EST) tomorrow (Nov. 6) to take advantage.

Better yet? I’ve got THREE copies sitting right here, ready to ship out to three lucky (and random!) winners. Let me know by Saturday, Nov. 7 at midnight (MST) what your favorite card making occasion is and I’ll select three of you to receive your very own copy.

Who knows, maybe your new favorite occasion will be National Chocolate Cupcake Day, or even Talk Like a Pirate Day!

Hoping you find ANY excuse to make and send a handmade card,
Jennifer

P.S. Can you guess what the giveaway will be for tomorrow’s Freebie Friday post?

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